مجموعة ١١٠/٢٨ "بلاد فارس. المساعدة الاقتصادية والمالية من قبل الحكومة البريطانية." [و‎‎٢‎٣] (٧٩/٤٥)

i
'C?. j 5662
JZ' DEPARTMENTAL NO. 2.
has recently
have reached
ifoments S
of
FROM TEHRAN TO FOREIGN OFFICE
/ftfj
Sir R. Bullard. * D. (Untined) 5th October 1945.
Noj^MS. SAVING-. R. 5^20 p.n. 18th October 1943.
5th October 1945. ■ •
Repeated to Minister of State Cairo No. 253 Saving
Government of India No. 188 Saving
Minbranch Bagdad No. 180 Saving.
0 : 0 : 0:0
Question of British propaganda policy in Persia h
been reviewed by.competent departments of Legation who
following conclusions with which I agree:-
1. During earlier part of the war chief role of our propaganda
victory Pa H ia te nilitar y set-backs and keep up confidence in final
• ??. N° w that tide of war is turning in our favour this purely
Propaganda must to a large and growing extent be super-
seded by # propaganda designed to prove to Persians that association
n ls Lringing and will bring them tangible benefits in--the
political and economic fields.
5. To be effective, such propaganda must be backed by some degree
oi concrete economic and other assistance as earnest of His
Majesty s Government s declared intention to see Persia strong and
independent after the war.
4. # Active measures are being taken to ensure full publicity for
assistance at present receivea by Persia. Latter however remains
inadequate as a basis for propaganda on lines of (2) above and must
be supplemented if such propaganda is to yield results. This is a
matter of urgency since Allied occupation of Persia offers except
ionally favourable.conditions, which may not persist after the war,
lor extending and advertising such economic and other benefits as
our resources may permit.
5. Following suggestions for immediate assistance to Persia
have accordingly been elaborated and I would recommend that they be
carefully considered with a view to determining how far His
Majesty s Government are m fact able and willing to assist Persia
and how lar our propaganda can consequently go in promising and
advertising such assistance. Details of ihese suggestions are
being communicated to their headquarters by the various departments
con c g m g u. %
6. (a) Increased import quotas .
V 4 .V x quotas fixed by the Middle East Supply Centre have
hitherto been based on "essential minimum requirements." A
general increase of all these quotas and the raising of the ban on
certain imports (e.g. hats, footwear, certain toilet goods) con
sidered not essential would help Persian economy.
/(b)
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